About the Client:

A manufacturing company specializing in energy, motors and generators.

Client Problem:

The client was looking into manufacturing of DC Diesel Generators for the telecom sector in India and required the data to help with business decisions related to the venture. A study of existing players in the market was also required to form a list of potential partners and competitors

Solution Approach:

  • pManifold undertook the research in the telecom sector of India to assess the current scenario of towers and to accurately predict the situation in the future
  • Devised the strategic entry points for the client by considering factors such as new technologies, government agendas, and power supply reliability
  • Assessed the application of DC Diesel generators at the telecom towers and estimated a market share
  • Compared the AC generators with DC generators for telecom towers based on environmental, financial, and regulatory factors
  • Analysed the different market drivers that could affect the rollout of new towers
  • Studied the segmentation of telecom tower and their energy requirements

Results/ Benefit to the Client:

  • pManifold provided the client with an assessment of the telecom sector by covering the current market size, the demand drivers and the new potential markets
  • The report also provided the client with strategies to enter the market as well as suggested possible alliances with companies from sectors like renewable energy and energy management

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